Practical AI assistants for small businesses – from customer inquiry to controlled workflow
Build a shared customer reply assistant that drafts replies from approved sources, test it on five cases and roll it out on a small scale with a named owner.
After the course you can:
- ✓Choose the first case type
- ✓Write shared instructions without code
- ✓Test five cases before customer contact
USD 59 incl. applicable taxes
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12 months of access · updates included
Buy the course – USD 59Try it free first – 18 min, no account- Payment via Stripe
- 12 months of access
- Certificate with verification link
- Swedish company, reg. no. 559599-6850
Small businesses with approximately 2–50 employees · 130–150 minutes
What you will build
AI assistant
You will learn to: Build and test the company's first AI assistant with clear responsibilities
About the course
The course follows a fictional company with eleven employees where three people answer customer emails. You choose a first case type, name an owner for the sources and write instructions in ChatGPT or Claude with tone, limits and a stop rule.
The assistant only writes drafts that a person sends. You decide what is always escalated, run five copyable test cases with model answers, calculate the value after review time and make a rollout plan with a monthly routine. The quiz has eight questions; score at least seven to earn the certificate.
This course is for you if you
- ✓want customers to get the same answer no matter who replies
- ✓need clear ownership and escalation for difficult cases
- ✓want to test and calculate the value before more people use the assistant
After the course you can
- ✓choose the case type most worth starting with
- ✓write instructions with sources, tone and limits
- ✓set ownership, escalation and a stop rule
- ✓test the assistant on five cases
- ✓calculate the value and plan a small-scale rollout
You leave with
- ✓an assistant card and instructions
- ✓an ownership and escalation rule
- ✓five test cases with decisions
- ✓a value calculation
- ✓a rollout plan and a compiled course package
What you will be able to do
- ✓Choose the first case type
- ✓Write shared instructions without code
- ✓Test five cases before customer contact
- ✓Set ownership and escalation
- ✓Calculate value and plan the rollout
- ✓A personal course certificate once you have completed all parts and passed the knowledge test – with its own verification link, easy to share on LinkedIn or add to your profile.
Course content
- 1The same answer no matter who replies
- 2Which case type should come first?
- 3Who owns the answer?
- 4Build the assistant with tone and limits
- 5Three situations where a draft is not enough
- 6Five test cases before a customer gets the answer
- 7Calculate the value of consistent answers
- 8Rollout plan, routine, and your course summary
The courses are created by Michael Hammarstedt, founder of AI-agentutbildning. I'm not a programmer by background – I started with vibe coding myself. That's why the courses explain everything step by step, with no prior knowledge needed.
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Source-checked content
The course is reviewed against official documentation and established standards. The organizations below are examples of sources whose material the content builds on.
- OpenAI
- Anthropic
- NIST
- OWASP GenAI Security Project
- Swedish Authority for Privacy Protection (IMY)
- Last checked:
- September 19, 2026
- Next scheduled review:
- December 19, 2026